Taste the Future: SYNC Launches AI-Personalized Seltzer in SA
South Australian startup SYNC has introduced a hard seltzer brand that utilizes an AI-enabled feedback loop to guide flavor development. Founded by Denham D’Silva and Trent Fahey, the company recently piloted an "AI bar" activation where customers received personalized beverages based on digital questionnaires. The initiative, highlighted by the Australian Institute for Machine Learning (AIML), aims to use consumer taste data to determine future product releases.
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